Opportunities within the federal government often tend to be hidden behind a brick wall of bureaucracy, and too frequently does it seem that contracts and grants are reserved for fulfilling favors. HigherGov pulls back the curtain on the complexities of government market intelligence to help local, state, and federal contractors, agencies, grant recipients, and advisors find these otherwise difficult-to-obtain golden opportunities. HigherGov pulled inspiration from leading financial and tech platforms to develop software and analytical tools that benefit contractors and agencies. Since its founding in 2022, the New York-based company has compiled a database of thousands upon thousands of available contracts, grants, government opportunities, and more. With the tools in place, HigherGov wanted to expand its reach and cater to a growing audience of contractors, prospective grant recipients, consultants, and agencies. For that, it turned to Loopr Marketing. During the length of our media outreach campaign, we established contact with major publications like Defense Daily, National Defense Magazine, Forbes, and Washington Business Journal. In over 15 published articles, HigherGov provided insight and real data to back up success stories and highlight defects in government market intelligence.The campaign has a reach of over 111 million unique readers. Early coverage revolved around HigherGov’s “Aerospace, Defense and Government M&A Review” report, which even drew the attention of Nasdaq. Along with the aforementioned publications, HigherGov was also cited in:

• Cyber Wire

• Aviation Week

• Washington Technology

• Executive Biz